Research, Design, and Strategy

Tidal - X, The Moonshot Factory

Tidal is a machine perception and robotics company focused on feeding humanity sustainably.

Product Manager and Design Consultant

  • Led a multi-disciplinary team in designing and prototyping a community-based platform for environmental experts to help Tidal increase the accuracy of their machine learning model.

  • Conducted user research, interviews, and more than 15 competitive analyses to help improve user experience.

  • Used data-driven analytics to iterate upon design decisions and gain insight into product strategy

Planned Parenthood

Design Consultant

  • Enabled optimal health outcomes for Planned Parenthood users:

    • Designed and optimized data strategy for Planned Parenthood’s app, Spot On.

    • Captured and tracked user adoption, engagement, and churn metrics to drive better business decisions.

    • Created a data guide for Planned Parenthood employees and leadership to use within Spot On.

Alert Amulet

Product Designer

  • Designed and prototyped an app that increases access to emergency services and emergency contacts.

  • Conducted user research and competitive analyses to improve user experience and design an easily accessible and useable platform.

  • Created user flows and journeys to determine app features and influence design design decisions.